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It had been the primary competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of their cars, permitting using first layout blueprints and detailing. Though Hot Wheels were initially meant for kids and young adults, so they have become popular with mature lovers, for whom limited edition models are currently made available.
Racing track set
Besides the cars themselves, Mattel made a racing track set (sold separately). Even though it would be updated throughout time, the initial trail consisted of a string of brightly colored orange street segments (pieced together to form an oblong, circular race track), using a single (or two) “super walkers” (artificial service stations by which cars passed on the tracks, featuring battery-powered spinning wheels, which would propel the cars across the paths).
Through time, Hot Wheels cars have been collected mostly by children, but in the last 15 years[vague] there’s been a growth in the number of adult collectors. Mattel estimates that 41 million children grew up playing with all the toys, the average collector has over 1,550 automobiles, and children between the ages of 5 and 15 have a mean of 41 cars. Most consider the collecting trend started with this Treasure Hunts in 1995. Mike Strauss has been known as the father of Hot Wheels amassing; he has organized two collectors’ events annually in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, normally held each year in the autumn. The conference happened in various locations around the country until 2001, when the very first Annual Hot Wheels Collectors Nationals was put together. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been among the first to combine collectors all over the world. He also writes the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and worth, which is used by almost every collector to learn more about the hobby and also their collection. Strauss sold his group from 2011 and retired from the Hot Wheels Newsletter.
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