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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy automobiles introduced by American toy maker Mattel in 1968. It was the key competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, permitting using first layout blueprints and detailing. Although Hot Wheels were originally intended for kids and young adults, they’ve become popular with adult lovers, for whom limited edition models are now made available.
Racing track set
In addition to the cars themselves, Mattel produced a racing track record (sold separately). Although it would be upgraded throughout time, the first trail consisted of a set of brightly colored orange road sections (pieced together to form an oblong, circular race track), with one (or sometimes two) “super chargers” (artificial service stations through which cars passed onto the paths, including battery-powered spinning wheels, which would propel the cars along the tracks).
Through time, Hot Wheels cars are gathered mostly by children, but at the past 15 years[vague] there has been an increase in the amount of mature collectors. Mattel estimates that 41 million kids grew up playing with all the toys, the average collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have an average of 41 automobiles. Most believe the collecting trend started with the Treasure Hunts at 1995. Mike Strauss has been known as the father of Hot Wheels amassing; he has arranged two collectors’ occasions each year in some sort since 1986. The very first event was the Annual Hot Wheels Collectors Convention, generally held each year in the autumn. The conference occurred in various locations around the nation until 2001, when the first Annual Hot Wheels Collectors Nationals was placed together. The Hot Wheels Collectors Nationals rotate among cities outside of California throughout the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been among the first to unite collectors all over the world. He also writes the Tomart’s Guide To Hot Wheels, a book listing history, automobile descriptions and values, which is used by virtually every collector to learn more about the hobby and also their collection. Strauss sold his group in 2011 and retired in the Hot Wheels Newsletter.
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