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It had been the key competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Though Hot Wheels were initially intended for children and young adults, so they have become popular with adult lovers, for whom limited edition models are currently made accessible.
Racing track set
Along with the cars themselves, Mattel made a racing track record (sold individually). Although it could be updated during the years, the initial track consisted of a collection of brightly colored orange road sections (pieced together to make an oblong, circular race track), together with one (or sometimes two) “super chargers” (faux service channels by which cars passed on the paths, including battery-powered spinning wheels( which could propel the cars across the tracks).
During time, Hot Wheels cars have been collected mostly by children, but at the last 15 years[vague] there has been a growth in the number of mature collectors. Mattel estimates that 41 million children grew up playing with the toys, the average collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have an average of 41 cars. Most consider the collecting craze started with the Treasure Hunts in 1995. Mike Strauss was known as the father of Hot Wheels collecting; he has organized two collectors’ events annually in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, usually held every year at the autumn. The conference occurred in a variety of locations around the country before 2001, when the first Annual Hot Wheels Collectors Nationals was placed together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate one of cities outside of California through the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been among the first to combine collectors all around the world. He also writes the Tomart’s Guide To Hot Wheels, a book listing history, automobile descriptions and worth, which is used by nearly every collector to learn more about the hobby along with their collection. Strauss sold his set from 2011 and retired in the Hot Wheels Newsletter.
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