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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy cars introduced by American toy manufacturer Mattel in 1968. It had been the key competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of the cars, permitting the use of initial layout blueprints and detailing. Though Hot Wheels were originally meant for children and young adults, so they have become popular with adult lovers, for whom limited edition versions are currently made available.
Racing track set
Besides the cars themselves, Mattel made a racing track record (sold separately). Though it could be updated during time, the original track consisted of a set of brightly colored orange street sections (pieced together to make an oblong, circular race track), together with a single (or two) “super walkers” (artificial service stations by which cars passed onto the tracks, featuring battery-powered spinning wheels, which could propel the cars across the tracks).
Through the years, Hot Wheels cars have been collected mostly by children, but in the last 15 years[vague] there’s been a growth in the amount of mature collectors. Mattel estimates that 41 million children grew up playing with the toys, the typical collector has over 1,550 cars, and kids between the ages of 5 and 15 have a mean of 41 automobiles. Most consider the collecting craze started with this Treasure Hunts at 1995. Mike Strauss was known as the father of Hot Wheels collecting; he’s organized two collectors’ occasions each year in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, usually held each year in the fall. The conference occurred in various locations around the nation before 2001, when the very first Annual Hot Wheels Collectors Nationals was put together. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was among the very first to unite collectors all around the world. He also writes the Tomart’s Guide Into Hot Wheels, a publication listing history, auto descriptions and values, which can be used by nearly every collector to learn more about the hobby and their collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.
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