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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy cars introduced by American toy manufacturer Mattel in 1968. It was the primary competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, allowing using first layout patterns and detailing. Though Hot Wheels were initially intended for children and young adults, they have become popular with adult collectors, for whom limited edition models are now made available.
Racing track set
In addition to the cars themselves, Mattel made a racing track record (sold individually). Though it would be upgraded during time, the initial track consisted of a set of brightly colored orange street segments (pieced together to form an oblong( circular race track), together with one (or sometimes two) “super hitter” (faux service stations through which cars passed on the paths, featuring battery-powered spinning wheels, which would propel the cars along the tracks).
During the years, Hot Wheels cars are gathered mostly by children, but at the past 15 years[vague] there has been an increase in the number of adult collectors. Mattel estimates that 41 million children grew up playing with the toys, the typical collector has over 1,550 automobiles, and children between the ages of 5 and 15 have an average of 41 cars. Most believe the collecting trend began with this Treasure Hunts at 1995. Mike Strauss was known as the father of Hot Wheels collecting; he’s arranged two collectors’ events each year in some sort since 1986. The very first event was the yearly Hot Wheels Collectors Convention, generally held each year at the autumn. The convention occurred in various locations around the country before 2001, once the first Annual Hot Wheels Collectors Nationals was assembled together. The Hot Wheels Collectors Nationals rotate among cities outside of California during the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been among the first to unite collectors all over the world. In addition, he writes the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and values, which can be used by virtually every collector to learn more about the hobby along with their own collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.
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