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It had been the main competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were initially intended for kids and young adults, they have become popular with mature lovers, such as limited edition versions are now made available.
Racing track set
In addition to the cars themselves, Mattel produced a racing track record (sold separately). Although it would be upgraded during time, the initial trail consisted of a set of brightly colored orange street sections (pieced together to form an oblong( circular race track), with one (or two) “super walkers” (artificial service channels by which cars passed on the paths, including battery-powered spinning wheels( which could propel the cars along the tracks).
Through the years, Hot Wheels cars are collected mostly by children, but at the past 15 years[vague] there has been an increase in the amount of adult collectors. Mattel estimates that 41 million children grew up playing with the toys, the average collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have a mean of 41 cars. Most consider the collecting craze began with the Treasure Hunts in 1995. Mike Strauss was known as the father of Hot Wheels amassing; he’s organized two collectors’ occasions each year in some sort since 1986. The first event was the Annual Hot Wheels Collectors Convention, usually held every year in the fall. The convention occurred in a variety of locations around the nation until 2001, once the very first Annual Hot Wheels Collectors Nationals was assembled together. Ever since that time, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate among cities out of California throughout the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and was one of the very first to unite collectors all over the world. He also writes the Tomart’s Guide Into Hot Wheels, a book listing history, automobile descriptions and values, which is used by almost every collector to learn more about the hobby along with their own collection. Strauss sold his set in 2011 and retired from the Hot Wheels Newsletter.
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