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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy cars introduced by American toy manufacturer Mattel in 1968. It had been the primary competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, allowing using initial layout blueprints and detailing. Although Hot Wheels were originally intended for kids and young adults, they have become popular with mature lovers, such as limited edition models are currently made accessible.
Racing track set
Along with the cars themselves, Mattel produced a racing track set (sold individually). Though it could be upgraded during time, the initial track consisted of a set of brightly colored orange street sections (pieced together to make an oblong, circular race track), together with one (or two) “super hitter” (artificial service stations by which cars passed on the tracks, featuring battery-powered spinning wheels( which would propel the cars along the tracks).
Through time, Hot Wheels cars have been gathered mostly by children, but at the past 15 years[vague] there has been an increase in the number of mature collectors. Mattel estimates that 41 million kids grew up playing with the toys, the typical collector has over 1,550 cars, and children between the ages of 5 and 15 have a mean of 41 automobiles. Most believe the collecting trend started with this Treasure Hunts at 1995. Mike Strauss was called the father of Hot Wheels collecting; he has organized two collectors’ occasions each year in some form since 1986. The first event was the yearly Hot Wheels Collectors Convention, usually held every year at the autumn. The conference happened in various locations around the nation before 2001, when the first Annual Hot Wheels Collectors Nationals was set together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was among the first to unite collectors all around the world. In addition, he writes the Tomart’s Guide Into Hot Wheels, a book listing history, car descriptions and worth, which is used by nearly every collector to learn more about the hobby and also their collection. Strauss sold his set from 2011 and retired from the Hot Wheels Newsletter.
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