hot wheels inc – HOT WHEELS CRUISER MATTEL, INC. 1983. HONG KONG.
It was the primary competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of their cars, permitting the use of original design blueprints and detailing. Though Hot Wheels were originally meant for children and young adults, so they have become popular with mature collectors, for whom limited edition versions are currently made available.
Racing track set
Besides the cars themselves, Mattel produced a racing track record (sold separately). Though it could be upgraded throughout the years, the original trail consisted of a series of brightly colored orange street segments (pieced together to make an oblong( circular race track), using one (or two) “super chargers” (artificial service stations by which cars passed onto the tracks, featuring battery-powered spinning wheels, which would propel the cars along the paths).
During the years, Hot Wheels cars are gathered mostly by kids, but at the previous 15 years[vague] there has been a rise in the amount of mature collectors. Mattel estimates that 41 million children grew up playing with the toys, the typical collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 automobiles. Most believe the collecting craze began with the Treasure Hunts at 1995. Mike Strauss was called the father of Hot Wheels collecting; he has arranged two collectors’ occasions annually in some sort since 1986. The very first event was the Annual Hot Wheels Collectors Convention, generally held every year at the fall. The convention happened in a variety of locations around the country until 2001, when the first Annual Hot Wheels Collectors Nationals was put together. Ever since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate one of cities outside of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been one of the first to combine collectors all over the world. In addition, he writes on the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and values, which can be used by almost every collector to find out more about the hobby and also their own collection. Strauss sold his set from 2011 and retired in the Hot Wheels Newsletter.
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