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It was the main competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Although Hot Wheels were initially intended for children and young adults, they have become popular with mature lovers, such as limited edition versions are currently made accessible.
Racing track Collection
Besides the cars themselves, Mattel made a racing track record (sold separately). Although it would be upgraded throughout the years, the original track consisted of a collection of brightly colored orange street sections (pieced together to make an oblong, circular race track), using one (or two) “super hitter” (artificial service channels through which cars passed onto the paths, including battery-powered spinning wheels( which would propel the cars across the paths).
During time, Hot Wheels cars have been gathered mostly by children, but in the previous 15 years[vague] there’s been a rise in the amount of mature collectors. Mattel estimates that 41 million children grew up playing with all the toys, the average collector has over 1,550 automobiles, and children between the ages of 5 and 15 have an average of 41 cars. Most consider the collecting trend started with this Treasure Hunts in 1995. Mike Strauss has been called the father of Hot Wheels amassing; he has organized two collectors’ occasions annually in some sort since 1986. The very first event was the yearly Hot Wheels Collectors Convention, generally held every year in the fall. The conference occurred in a variety of locations around the nation before 2001, once the very first Annual Hot Wheels Collectors Nationals was set together. The Hot Wheels Collectors Nationals rotate among cities outside of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the first to unite collectors all around the world. In addition, he writes the Tomart’s Guide Into Hot Wheels, a publication listing history, auto descriptions and values, which can be used by nearly every collector to find out more about the hobby and their own collection. Strauss sold his group from 2011 and retired in the Hot Wheels Newsletter.
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