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It had been the primary competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Though Hot Wheels were initially meant for kids and young adults, they’ve become popular with adult collectors, for whom limited edition versions are currently made accessible.
Racing track Collection
Along with the cars themselves, Mattel made a racing track set (sold individually). Although it would be upgraded during time, the first track consisted of a collection of brightly colored orange street sections (pieced together to form an oblong, circular race track), using a single (or occasionally two) “super walkers” (faux service stations by which cars passed onto the paths, featuring battery-powered spinning wheels( which could propel the cars along the tracks).
During time, Hot Wheels cars are gathered mostly by kids, but in the past 15 years[vague] there’s been a rise in the number of adult collectors. Mattel estimates that 41 million kids grew up playing with the toys, the typical collector has over 1,550 cars, and kids between the ages of 5 and 15 have an average of 41 cars. Most consider the collecting craze began with this Treasure Hunts at 1995. Mike Strauss has been called the father of Hot Wheels collecting; he has arranged two collectors’ events annually in some form since 1986. The first event was the Annual Hot Wheels Collectors Convention, generally held every year at the autumn. The convention occurred in a variety of locations around the nation until 2001, when the first Annual Hot Wheels Collectors Nationals was placed together. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been one of the first to combine collectors all over the world. In addition, he writes on the Tomart’s Guide To Hot Wheels, a book listing history, automobile descriptions and worth, which can be used by nearly every collector to find out more about the hobby and their collection. Strauss sold his set in 2011 and retired from the Hot Wheels Newsletter.
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