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It had been the main competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, permitting using original design patterns and detailing. Although Hot Wheels were originally meant for children and young adults, they have become popular with adult lovers, for whom limited edition models are now made available.
Racing track set
Along with the cars themselves, Mattel produced a racing track record (sold individually). Though it could be updated throughout the years, the original trail consisted of a collection of brightly colored orange street segments (pieced together to form an oblong, circular race track), with a single (or occasionally two) “super hitter” (faux service stations by which cars passed onto the tracks, including battery-powered spinning wheels, which could propel the cars across the tracks).
During time, Hot Wheels cars are collected mostly by children, but in the last 15 years[vague] there has been an increase in the amount of mature collectors. Mattel estimates that 41 million children grew up playing with all the toys, the ordinary collector has over 1,550 cars, and children between the ages of 5 and 15 have a mean of 41 automobiles. Most believe the collecting craze began with this Treasure Hunts in 1995. Mike Strauss has been called the father of Hot Wheels amassing; he has organized two collectors’ occasions annually in some form since 1986. The very first event was the Annual Hot Wheels Collectors Convention, usually held every year in the fall. The conference happened in a variety of locations around the nation before 2001, once the very first Annual Hot Wheels Collectors Nationals was assembled together. Since then, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate among cities outside of California during the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been one of the very first to unite collectors all around the world. In addition, he writes on the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and worth, which can be used by nearly every collector to learn more about the hobby and their own collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.
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