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It had been the key competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of their cars, allowing using original design patterns and detailing. Even though Hot Wheels were originally meant for kids and young adults, so they’ve become popular with mature lovers, for whom limited edition versions are currently made available.
Racing track set
Besides the cars themselves, Mattel made a racing track set (sold individually). Even though it would be updated throughout the years, the first trail consisted of a series of brightly colored orange road segments (pieced together to make an oblong, circular race track), using a single (or two) “super chargers” (faux service channels through which cars passed on the paths, including battery-powered spinning wheels, which could propel the cars across the paths).
Through time, Hot Wheels cars have been gathered mostly by children, but at the last 15 years[vague] there’s been an increase in the amount of adult collectors. Mattel estimates that 41 million children grew up playing with all the toys, the normal collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 automobiles. Most consider the collecting craze started with the Treasure Hunts in 1995. Mike Strauss was known as the father of Hot Wheels collecting; he has arranged two collectors’ events each year in some form since 1986. The very first event was the yearly Hot Wheels Collectors Convention, usually held every year in the autumn. The convention happened in a variety of locations around the country before 2001, once the very first Annual Hot Wheels Collectors Nationals was set together. The Hot Wheels Collectors Nationals rotate among cities outside of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was among the first to combine collectors all over the world. He also writes on the Tomart’s Guide To Hot Wheels, a publication listing history, auto descriptions and values, which can be used by almost every collector to learn more about the hobby along with their own collection. Strauss sold his group from 2011 and retired in the Hot Wheels Newsletter.
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