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It was the main competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were initially intended for children and young adults, they have become popular with adult collectors, for whom limited edition models are currently made accessible.
Racing track Collection
Besides the cars themselves, Mattel made a racing track record (sold separately). Although it would be upgraded during the years, the initial trail consisted of a collection of brightly colored orange road sections (pieced together to form an oblong, circular race track), together with a single (or occasionally two) “super walkers” (faux service stations through which cars passed on the tracks, featuring battery-powered spinning wheels( which would propel the cars across the paths).
During time, Hot Wheels cars have been gathered mostly by kids, but in the previous 15 years[vague] there’s been a rise in the number of adult collectors. Mattel estimates that 41 million children grew up playing with all the toys, the average collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have a mean of 41 automobiles. Most believe the collecting craze started with the Treasure Hunts in 1995. Mike Strauss was called the father of Hot Wheels amassing; he’s organized two collectors’ events each year in some form since 1986. The first event was the Annual Hot Wheels Collectors Convention, normally held every year in the autumn. The conference happened in a variety of locations around the nation before 2001, when the very first Annual Hot Wheels Collectors Nationals was set together. The Hot Wheels Collectors Nationals rotate among cities out of California through the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and was one of the very first to unite collectors all over the world. In addition, he writes on the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and values, which is used by almost every collector to learn more about the hobby and also their collection. Strauss sold his collection from 2011 and retired from the Hot Wheels Newsletter.
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