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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale wracking toy automobiles introduced by American toy manufacturer Mattel in 1968. It had been the key competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Though Hot Wheels were initially intended for kids and young adults, they have become popular with mature lovers, such as limited edition models are currently made available.
Racing track set
Besides the cars themselves, Mattel produced a racing track set (sold individually). Though it could be upgraded during the years, the original track consisted of a set of brightly colored orange street sections (pieced together to form an oblong, circular race track), using a single (or sometimes two) “super walkers” (artificial service stations through which cars passed on the paths, including battery-powered spinning wheels( which would propel the cars along the paths).
During the years, Hot Wheels cars are gathered mostly by kids, but in the previous 15 years[vague] there has been a rise in the number of adult collectors. Mattel estimates that 41 million kids grew up playing with the toys, the average collector has over 1,550 automobiles, and children between the ages of 5 and 15 have an average of 41 cars. Most consider the collecting trend started with the Treasure Hunts at 1995. Mike Strauss was known as the father of Hot Wheels amassing; he has organized two collectors’ events each year in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, normally held each year in the fall. The convention happened in various locations around the nation before 2001, when the first Annual Hot Wheels Collectors Nationals was placed together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate among cities outside of California during the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the very first to unite collectors all around the world. In addition, he writes the Tomart’s Guide To Hot Wheels, a book listing history, car descriptions and worth, which is used by nearly every collector to find out more about the hobby and also their collection. Strauss sold his set from 2011 and retired in the Hot Wheels Newsletter.
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