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It was the main competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were originally intended for children and young adults, they have become popular with mature collectors, such as limited edition models are currently made available.
Racing track Collection
Besides the cars themselves, Mattel made a racing track set (sold individually). Though it would be upgraded during the years, the first track consisted of a string of brightly colored orange road segments (pieced together to form an oblong, circular race track), with one (or two) “super chargers” (artificial service channels through which cars passed onto the paths, including battery-powered spinning wheels( which could propel the cars along the paths).
Through time, Hot Wheels cars are gathered mostly by kids, but in the previous 15 years[vague] there’s been a rise in the amount of adult collectors. Mattel estimates that 41 million kids grew up playing with all the toys, the average collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have a mean of 41 cars. Most consider the collecting trend began with the Treasure Hunts in 1995. Mike Strauss has been known as the father of Hot Wheels collecting; he’s arranged two collectors’ occasions annually in some form since 1986. The very first event was the yearly Hot Wheels Collectors Convention, generally held every year in the autumn. The convention occurred in a variety of locations around the nation until 2001, once the first Annual Hot Wheels Collectors Nationals was assembled together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate among cities out of California throughout the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been one of the first to combine collectors all around the world. He also writes the Tomart’s Guide To Hot Wheels, a book listing history, auto descriptions and worth, which is used by virtually every collector to learn more about the hobby along with their collection. Strauss sold his set in 2011 and retired in the Hot Wheels Newsletter.
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