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It was the key competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Many automobile manufacturers have licensed Hot Wheels to make scale models of their cars, permitting the use of first design patterns and detailing. Though Hot Wheels were originally intended for kids and young adults, they’ve become popular with mature lovers, for whom limited edition models are now made accessible.
Racing track set
In addition to the cars themselves, Mattel produced a racing track record (sold separately). Although it could be upgraded during time, the initial trail consisted of a series of brightly colored orange road sections (pieced together to make an oblong, circular race track), with a single (or two) “super walkers” (faux service channels through which cars passed on the tracks, including battery-powered spinning wheels, which could propel the cars across the tracks).
Through the years, Hot Wheels cars are gathered mostly by children, but at the last 15 years[vague] there’s been a rise in the number of adult collectors. Mattel estimates that 41 million children grew up playing with all the toys, the typical collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 cars. Most believe the collecting craze started with this Treasure Hunts in 1995. Mike Strauss has been known as the father of Hot Wheels amassing; he’s organized two collectors’ occasions annually in some sort since 1986. The very first event was the yearly Hot Wheels Collectors Convention, usually held each year in the autumn. The convention occurred in a variety of locations around the nation before 2001, once the very first Annual Hot Wheels Collectors Nationals was set together. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been among the first to unite collectors all over the world. He also writes the Tomart’s Guide Into Hot Wheels, a publication listing history, automobile descriptions and values, which can be used by almost every collector to find out more about the hobby and their own collection. Strauss sold his group from 2011 and retired from the Hot Wheels Newsletter.
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