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It had been the main competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Although Hot Wheels were initially meant for children and young adults, so they’ve become popular with adult collectors, for whom limited edition models are currently made available.
Racing track Collection
Besides the cars themselves, Mattel made a racing track set (sold individually). Even though it could be updated during time, the initial trail consisted of a string of brightly colored orange road segments (pieced together to make an oblong( circular race track), with a single (or occasionally two) “super chargers” (faux service stations by which cars passed on the paths, featuring battery-powered spinning wheels( which would propel the cars along the tracks).
During the years, Hot Wheels cars are gathered mostly by kids, but in the past 15 years[vague] there has been a growth in the number of mature collectors. Mattel estimates that 41 million kids grew up playing with all the toys, the typical collector has over 1,550 automobiles, and kids between the ages of 5 and 15 have an average of 41 automobiles. Most consider the collecting craze began with this Treasure Hunts in 1995. Mike Strauss has been called the father of Hot Wheels amassing; he’s organized two collectors’ occasions annually in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, normally held each year in the autumn. The conference happened in a variety of locations around the country until 2001, once the first Annual Hot Wheels Collectors Nationals was placed together. Ever since then, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate one of cities out of California throughout the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and was among the first to unite collectors all around the world. He also writes the Tomart’s Guide Into Hot Wheels, a publication listing history, car descriptions and values, which can be used by almost every collector to find out more about the hobby and their collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.