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It had been the key competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Although Hot Wheels were originally intended for children and young adults, so they’ve become popular with adult collectors, for whom limited edition versions are now made accessible.
Racing track Collection
In addition to the cars themselves, Mattel produced a racing track set (sold individually). Though it could be upgraded throughout time, the original track consisted of a set of brightly colored orange road segments (pieced together to make an oblong( circular race track), using one (or sometimes two) “super chargers” (faux service channels through which cars passed on the paths, featuring battery-powered spinning wheels, which would propel the cars across the tracks).
Through time, Hot Wheels cars are collected mostly by kids, but in the last 15 years[vague] there has been a growth in the amount of mature collectors. Mattel estimates that 41 million children grew up playing with the toys, the typical collector has over 1,550 cars, and children between the ages of 5 and 15 have a mean of 41 cars. Most consider the collecting craze began with the Treasure Hunts in 1995. Mike Strauss has been known as the father of Hot Wheels amassing; he’s organized two collectors’ occasions each year in some form since 1986. The first event was the yearly Hot Wheels Collectors Convention, usually held every year at the fall. The convention occurred in a variety of locations around the country before 2001, once the very first Annual Hot Wheels Collectors Nationals was assembled together. Since that time, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate among cities outside of California during the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been one of the first to unite collectors all around the world. In addition, he writes the Tomart’s Guide Into Hot Wheels, a publication listing history, automobile descriptions and values, which is used by almost every collector to learn more about the hobby and their own collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.
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