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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy automobiles introduced by American toy maker Mattel in 1968. It had been the primary competitor of Matchbox before 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, allowing the use of first design patterns and detailing. Although Hot Wheels were initially intended for children and young adults, they’ve become popular with mature collectors, for whom limited edition models are currently made accessible.
Racing track set
Besides the cars themselves, Mattel produced a racing track record (sold individually). Even though it would be upgraded throughout the years, the original track consisted of a collection of brightly colored orange road segments (pieced together to make an oblong, circular race track), using a single (or sometimes two) “super hitter” (faux service channels by which cars passed onto the tracks, featuring battery-powered spinning wheels, which could propel the cars along the tracks).
During the years, Hot Wheels cars are collected mostly by children, but at the last 15 years[vague] there has been a rise in the amount of adult collectors. Mattel estimates that 41 million children grew up playing with the toys, the ordinary collector has over 1,550 cars, and kids between the ages of 5 and 15 have a mean of 41 automobiles. Most consider the collecting craze started with this Treasure Hunts at 1995. Mike Strauss was known as the father of Hot Wheels collecting; he’s arranged two collectors’ events each year in some form since 1986. The very first event was the Annual Hot Wheels Collectors Convention, normally held each year in the fall. The conference occurred in various locations around the country until 2001, once the very first Annual Hot Wheels Collectors Nationals was set together. The Hot Wheels Collectors Nationals rotate among cities out of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the very first to combine collectors all around the world. In addition, he writes on the Tomart’s Guide To Hot Wheels, a book listing history, car descriptions and worth, which is used by nearly every collector to learn more about the hobby and also their collection. Strauss sold his set from 2011 and retired from the Hot Wheels Newsletter.
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