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Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy automobiles introduced by American toy manufacturer Mattel in 1968. It was the key competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Many auto manufacturers have licensed Hot Wheels to make scale models of the cars, allowing the use of original design blueprints and detailing. Although Hot Wheels were originally meant for children and young adults, so they’ve become popular with mature lovers, for whom limited edition models are now made accessible.
Racing track Collection
Besides the cars themselves, Mattel made a racing track record (sold individually). Though it would be updated throughout the years, the initial track consisted of a string of brightly colored orange road segments (pieced together to make an oblong( circular race track), using a single (or two) “super hitter” (faux service stations through which cars passed on the tracks, including battery-powered spinning wheels, which could propel the cars across the tracks).
Through time, Hot Wheels cars are gathered mostly by children, but in the previous 15 years[vague] there’s been a rise in the number of mature collectors. Mattel estimates that 41 million children grew up playing with all the toys, the typical collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 automobiles. Most consider the collecting trend began with this Treasure Hunts at 1995. Mike Strauss has been called the father of Hot Wheels collecting; he’s arranged two collectors’ events each year in some sort since 1986. The very first event was the Annual Hot Wheels Collectors Convention, usually held each year at the fall. The conference happened in various locations around the nation before 2001, when the first Annual Hot Wheels Collectors Nationals was placed together. Ever since then, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate one of cities out of California through the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the first to unite collectors all around the world. He also writes the Tomart’s Guide To Hot Wheels, a publication listing history, automobile descriptions and worth, which can be used by virtually every collector to find out more about the hobby and also their collection. Strauss sold his group in 2011 and retired from the Hot Wheels Newsletter.
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