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It was the primary competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Though Hot Wheels were originally meant for kids and young adults, they’ve become popular with mature collectors, for whom limited edition models are now made accessible.
Racing track Collection
Along with the cars themselves, Mattel made a racing track record (sold separately). Although it could be updated throughout time, the first trail consisted of a string of brightly colored orange street segments (pieced together to make an oblong( circular race track), together with one (or occasionally two) “super walkers” (faux service stations through which cars passed onto the tracks, featuring battery-powered spinning wheels( which could propel the cars across the tracks).
Through time, Hot Wheels cars have been collected mostly by kids, but at the last 15 years[vague] there’s been a rise in the amount of mature collectors. Mattel estimates that 41 million kids grew up playing with all the toys, the normal collector has over 1,550 automobiles, and children between the ages of 5 and 15 have a mean of 41 cars. Most believe the collecting trend began with the Treasure Hunts in 1995. Mike Strauss was called the father of Hot Wheels collecting; he has organized two collectors’ events annually in some sort since 1986. The first event was the yearly Hot Wheels Collectors Convention, usually held each year in the fall. The conference happened in a variety of locations around the country before 2001, when the very first Annual Hot Wheels Collectors Nationals was placed together. Since that time, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate one of cities out of California during the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been among the very first to combine collectors all around the world. In addition, he writes on the Tomart’s Guide Into Hot Wheels, a book listing history, automobile descriptions and worth, which is used by nearly every collector to learn more about the hobby and their own collection. Strauss sold his collection in 2011 and retired in the Hot Wheels Newsletter.
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