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It was the primary competitor of Matchbox until 1997, when Mattel purchased Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were originally intended for children and young adults, so they have become popular with mature lovers, for whom limited edition models are now made available.
Racing track set
Along with the cars themselves, Mattel produced a racing track set (sold individually). Though it would be upgraded throughout the years, the initial track consisted of a series of brightly colored orange road segments (pieced together to form an oblong( circular race track), together with one (or sometimes two) “super chargers” (faux service stations through which cars passed onto the tracks, featuring battery-powered spinning wheels, which would propel the cars along the tracks).
During time, Hot Wheels cars are gathered mostly by kids, but at the last 15 years[vague] there’s been a rise in the number of mature collectors. Mattel estimates that 41 million children grew up playing with all the toys, the normal collector has over 1,550 cars, and children between the ages of 5 and 15 have a mean of 41 automobiles. Most consider the collecting craze began with this Treasure Hunts at 1995. Mike Strauss has been called the father of Hot Wheels collecting; he has organized two collectors’ occasions each year in some form since 1986. The first event was the yearly Hot Wheels Collectors Convention, generally held every year at the autumn. The convention happened in various locations around the nation before 2001, once the very first Annual Hot Wheels Collectors Nationals was assembled together. Since then, the Conventions are held each year in southern California. The Hot Wheels Collectors Nationals rotate among cities out of California throughout the spring. Strauss has also released the Rs Hot Wheels Newsletter since 1986 and has been among the first to unite collectors all around the world. In addition, he writes the Tomart’s Guide To Hot Wheels, a publication listing history, automobile descriptions and values, which can be used by almost every collector to find out more about the hobby and also their own collection. Strauss sold his group in 2011 and retired in the Hot Wheels Newsletter.
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