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It had been the main competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were originally intended for kids and young adults, they’ve become popular with adult collectors, for whom limited edition versions are currently made accessible.
Racing track Collection
In addition to the cars themselves, Mattel produced a racing track record (sold individually). Though it would be upgraded during the years, the original trail consisted of a collection of brightly colored orange street sections (pieced together to make an oblong, circular race track), with one (or two) “super chargers” (faux service stations through which cars passed on the paths, including battery-powered spinning wheels, which would propel the cars across the tracks).
Through the years, Hot Wheels cars have been gathered mostly by children, but at the past 15 years[vague] there’s been an increase in the number of adult collectors. Mattel estimates that 41 million children grew up playing with the toys, the normal collector has over 1,550 cars, and kids between the ages of 5 and 15 have an average of 41 automobiles. Most consider the collecting trend began with the Treasure Hunts at 1995. Mike Strauss was called the father of Hot Wheels amassing; he’s organized two collectors’ events annually in some form since 1986. The very first event was the yearly Hot Wheels Collectors Convention, generally held each year in the autumn. The conference happened in various locations around the country until 2001, once the very first Annual Hot Wheels Collectors Nationals was placed together. The Hot Wheels Collectors Nationals rotate one of cities outside of California throughout the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was one of the very first to combine collectors all over the world. In addition, he writes the Tomart’s Guide To Hot Wheels, a publication listing history, automobile descriptions and values, which is used by almost every collector to learn more about the hobby and also their collection. Strauss sold his group from 2011 and retired from the Hot Wheels Newsletter.
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