hotwheelscollectors newsletter – Toys’R’Us 2014 Mail in Hot Wheels Newsletter
Hot Wheels is a new 1:64, 1:43, 1:18 and 1:50 scale die-cast toy automobiles introduced by American toy manufacturer Mattel in 1968. It had been the key competitor of Matchbox before 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Though Hot Wheels were initially meant for kids and young adults, so they have become popular with mature lovers, such as limited edition versions are currently made available.
Racing track set
Along with the cars themselves, Mattel made a racing track record (sold separately). Though it could be updated throughout time, the initial track consisted of a string of brightly colored orange street segments (pieced together to form an oblong( circular race track), with one (or occasionally two) “super walkers” (faux service channels through which cars passed on the tracks, including battery-powered spinning wheels( which could propel the cars across the paths).
During time, Hot Wheels cars are collected mostly by children, but in the past 15 years[vague] there has been a rise in the number of mature collectors. Mattel estimates that 41 million children grew up playing with the toys, the typical collector has over 1,550 cars, and kids between the ages of 5 and 15 have a mean of 41 automobiles. Most consider the collecting craze began with this Treasure Hunts at 1995. Mike Strauss has been called the father of Hot Wheels collecting; he’s organized two collectors’ events annually in some form since 1986. The first event was the yearly Hot Wheels Collectors Convention, normally held every year in the fall. The conference happened in various locations around the nation until 2001, once the very first Annual Hot Wheels Collectors Nationals was put together. The Hot Wheels Collectors Nationals rotate one of cities out of California during the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and has been one of the first to unite collectors all over the world. In addition, he writes the Tomart’s Guide To Hot Wheels, a book listing history, automobile descriptions and worth, which can be used by virtually every collector to find out more about the hobby and their own collection. Strauss sold his group from 2011 and retired in the Hot Wheels Newsletter.