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Hot Wheels is a new 1:64, 1:43, 1:18 and 1:50 scale die-cast toy automobiles introduced by American toy maker Mattel in 1968. It had been the key competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.
Even though Hot Wheels were originally meant for kids and young adults, they have become popular with adult lovers, for whom limited edition versions are now made accessible.
Racing track set
Along with the cars themselves, Mattel made a racing track record (sold separately). Though it would be updated throughout time, the first trail consisted of a collection of brightly colored orange road segments (pieced together to form an oblong( circular race track), with one (or two) “super hitter” (faux service stations by which cars passed onto the paths, including battery-powered spinning wheels, which would propel the cars across the paths).
During time, Hot Wheels cars are collected mostly by kids, but in the last 15 years[vague] there has been a growth in the amount of mature collectors. Mattel estimates that 41 million kids grew up playing with the toys, the average collector has over 1,550 cars, and children between the ages of 5 and 15 have an average of 41 automobiles. Most consider the collecting trend started with the Treasure Hunts at 1995. Mike Strauss has been called the father of Hot Wheels collecting; he has arranged two collectors’ occasions each year in some sort since 1986. The first event was the Annual Hot Wheels Collectors Convention, usually held every year at the fall. The convention happened in various locations around the country before 2001, when the very first Annual Hot Wheels Collectors Nationals was placed together. Ever since that time, the Conventions are held every year in southern California. The Hot Wheels Collectors Nationals rotate one of cities out of California through the spring. Strauss has also published the quarterly Hot Wheels Newsletter since 1986 and was among the very first to combine collectors all around the world. In addition, he writes on the Tomart’s Guide Into Hot Wheels, a publication listing history, auto descriptions and worth, which can be used by almost every collector to learn more about the hobby and their own collection. Strauss sold his collection in 2011 and retired from the Hot Wheels Newsletter.
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